Jones Food Company
Ocado-backed vertical farmer; administration Apr 2025, 61 redundancies, sites marketed
- Companies House
- 10504047 · In Administration
- How it ended
- Administration
- Ended
- 7 April 2025
- Founded
- 2016
- Sector
- Food & Agritech
- Based in
- Elsewhere in the UK
- Funding raised
- £4.9M + £25M + £3.65M
- Backed by
- Ocado Group, Guinness Asset Management
- Last known website
- jonesfoodcompany.co.uk
- Last checked
- 21 October 2026
What happened
Jones Food Company grew herbs and leafy greens in large indoor vertical farms. Founded by James Lloyd-Jones and incorporated in November 2016, it opened JFC1 in Scunthorpe in 2018, then billed as Europe's largest vertical farm and a major UK supplier of cut basil, and in 2023–24 opened JFC2, a £23.5m facility at Lydney in Gloucestershire, plus an innovation centre in Bristol. Ocado Group took a 58% stake in 2019 and later increased it to a majority holding; the company also raised a £25m round in 2021 and a further £3.65m in 2023. Its accounts recorded continuing operating losses and reliance on shareholder support, and directors had flagged the need for more funding. Production stopped and the doors closed on 7 April 2025, when Damian Webb and Stephanie Sutton of RSM UK were appointed joint administrators; 61 staff were made redundant and 11 kept on while the business and assets were marketed.
Why
- Could not raise the next round
- Hardware capex before product-market fit
What happened to the assets, customers and team
RSM UK's administrators closed both farms, made 61 staff redundant and retained 11 to maintain the sites while seeking a buyer for the business or assets. The administration was extended in March 2026 and progress reports were filed in November 2025 and May 2026; no completed sale had been reported in the sources reviewed.
In their words
The company has built a state-of-the-art vertical farming facility with a highly skilled workforce.
There is a great opportunity for a purchaser to build on the investment to date to take the business forward.
Lessons
Capital-intensive vertical farming needed repeated external funding to cover operating losses, and when the majority shareholder stopped increasing its commitment the business had no route to profitability at scale. The failure tracked a wider sector pattern (Plenty, AeroFarms, Kalera, AppHarvest).
Sources
- find-and-update.company-information.service.gov.uk
- find-and-update.company-information.service.gov.uk
- thegazette.co.uk
- just-food.com
- hortidaily.com
- archive.foodbev.com
- businesswest.co.uk
✓ Verified by EP+ Every Graveyard entry is checked against Companies House and the sources above, and re-checked periodically. Spotted an error or a company that has been rescued? Tell us.
More from the Graveyard
Paysme
Small-business financial 'super app'; wound down Jan 2024, creditors' liquidation Jun 2024, dissolved Nov 2025
Zapp Electric Vehicles
Premium i300 electric scooter maker; UK operating company into creditors' voluntary liquidation, Apr 2026
Hokodo
B2B buy-now-pay-later and trade credit for merchants; orderly wind-down, solvent liquidation May 2026
Trojan Energy
Flat-and-flush on-street EV charging, Aberdeen; pre-pack to a Connected Kerb subsidiary after a failed raise, Feb 2026
VibePay
Open-banking account-to-account payments app; creditors' voluntary liquidation after a failed sale to Banked, Feb 2026
Bramble Energy
Printed-circuit-board hydrogen fuel cells, Crawley; administration Nov 2025 after a funding round failed
Subscribe to Newsletter
UK startup news, founder stories and funding insight, straight to your inbox every week. Free.